10 Rules of Style by Sophia Kokosalaki

Known for her elegant and sophisticated take on drapery, Sophia Kokosalaki moved to London after receiving a degree in Greek and English Literature to pursue a career in fashion. Her feminine and Hellenic-inspired designs are regularly worn by the A-list; Chloe Sevigny, Kirsten Dunst, Christina Ricci and Jennifer Connelly to name but just a few.



Of her creations Kokosalaki says: “I like to design functional apparel that also allows you to look interesting.”



The Greek-born, London-based DESIGNER, 36, shares her fashion principles.


1. EVOLVE YOUR STYLE
Growing up in Athens, my look was very rock, but also Mediterranean and sexy – my skinny jeans and T-shirts are remnants from those days.  Living in London for the past 13 years has made my style more urban and dark.


2. WORK YOUR HEELS
For me, good shoes are paramount as they can make and outfit.  I’ve been known to go to work in heels 11cm high – a chunky heel, though; a stiletto for work is tacky.


3. DITCH THE BAG
I’ve noticed a trend of not carrying a bag.  I think you can look more individual without one.  I have a Chanel bag for evenings and that’s it – I’m definitely more of a shoe girl.


4. PROTECT YOUR PIECES
I have a separate wardrobe for my evening dresses and I use every chemical you can imagine to protect them from moths – it’s like a nuclear facility!


5. GO HELL FOR LEATHER
My favourite piece is my leather blouson jacket – it makes a statement and goes with anything.  I also have a pair of leather trousers I’ve had for 15 years; I don’t wear them any more but I love them too much to throw away.


6. MAKE AN IMPRESSION
Before I even knew what fashion was, I saw how the way you dress affects how people react to you.  It’s important to project personality into your clothing – a sense of individuality or humour.  My look often says I’m too busy!


7. LOOKING GOOD IN FIVE MINUTES
Messy and loose is the look at the moment, so I don’t brush my hair.  I add lipstick and sharp, straight eyeliner – but by the end of the night it’s smoky. 


8.STICK WITH WHAT YOU KNOW
I’d never experiment with an outfit before a big occasion – I’d go with something tried and tested.  I experiment less and less now I know what suits me.


9. WEAR JEWELS
I like expensive jewellery but I’m no Liz Taylor.  My weakness is Georgian pieces that I pick up on my travels.


10. CREAT A COLOUR PALETTE
You just know when colours look good on you, so stick to them.  I only wear bright colours when I’m back in Athens and it’s just too hot for my usual dark clothes.   I have never worn yellow, though.



Ciao for now,


Hx





Source: Elle magazine, UK edition, April 2009

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